The Good Enough Mompreneur Podcast: Confidence, Mindset & Success for Mom Entrepreneurs

177. Mom Boss Business and Branding Secrets with Michelle Charpentier

Angela Masciulli Season 4 Episode 177

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In this empowering episode of The Good Enough Mompreneur Podcast, Angela chats with Michelle Charpentier, founder and Chief Visionary Officer of Charp Consulting, about her journey from luxury retail executive to successful mompreneur. Michelle shares her personal story of building a business during the pandemic while navigating new motherhood—and how that journey reshaped her definition of success.

Michelle offers practical, real-world advice on building sustainable growth through delegation, systems, branding authenticity, and customer experience. You’ll walk away feeling seen, inspired, and ready to take aligned action in your business.

Whether you’re an aspiring entrepreneur or scaling your service-based business, this episode is filled with actionable strategies, time-saving tips, and the kind of real talk we all need as busy moms.

🔥 In This Episode, You’ll Learn:

  • How losing her corporate job during pregnancy led Michelle to finally launch her dream business
  • The power of boundaries, saying “no,” and aligning with your goals
  • Tools and systems Michelle swears by (Trello, Loom, Canva & more!)
  • The branding mistakes most entrepreneurs make—and how to fix them
  • How to create a memorable customer experience that turns clients into loyal fans
  • Time-blocking and calendar tips for managing motherhood and entrepreneurship
  • Why self-care is a non-negotiable and how to carve it out (even in busy seasons)

🛠️ Tools & Resources Mentioned:

  • Trello for project management
  • Loom for process documentation and team training
  • Canva for branding and content creation
  • Michelle’s “Sharp Connections” community for women entrepreneurs

💬 Memorable Quote:

“You weren’t given that dream for no reason. Just start. You don’t need to have it all figured out to begin.” — Michelle Charpentier

👩‍💻 Connect with Michelle Charpentier:

📌 Connect with Angela & The Good Enough Mompreneur Podcast:

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Thank you for listening and keep up the great work, mama!

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